We don’t just formulate for dryness, we clinically test our products to ensure they actively address its most common root causes. Every formula is evaluated to meet The MAJI LANE Standard™, a benchmark we hold ourselves to so your skin and hair never have to settle for short-term fixes or surface-level comfort.

Hard Water Exposure - Which disrupts pH balance and leaves a drying mineral residue on skin and hair.

Urban Pollution - Including airborne particles and oxidative stress that degrade the skin barrier and strip moisture.

Lifestyle Stressors - Such as regular makeup wear, frequent air travel, harsh cleansers/over-exfoliation, blue light exposure, dehydrating diets (caffeine, alcohol, low water intake) and sleep deprivation.

Seasonal Extremes - Like low-humidity winter air and overheating, both of which impair the skin's ability to hold moisture.

Compromised/Fragile Hair - Hair subjected to frequent hair dyeing/heat styling, exposure to hard water, harsh weather conditions and naturally dry hair types.